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In Asia’s rapidly evolving drinkscape, bartenders are no longer just drink makers—they’re storytellers, educators, and key influencers shaping consumer preferences, they are the front line sales team for the brands.
Today, we’ll explore how brands and the F&B industry can collaborate/partner with bartenders to drive engagement, innovation, and growth.
In Asia’s rapidly evolving drinkscape, bartenders are no longer just drink makers—they’re storytellers, educators, and key influencers shaping consumer preferences, they are the front line sales team for the brands.
Today, we’ll explore how brands and the F&B industry can collaborate/partner with bartenders to drive engagement, innovation, and growth.