Why visit ? – Vinexpo Asia

Why visit Vinexpo Asia in Hong Kong

Vinexpo Asia Hong Kong is a strategic hub for the wine, no alcohol, and spirits trade in Asia.

A key meeting point to connect with buyers, distributors, and industry leaders.

Access global and regional producers

Hong Kong is the gateway to Mainland China and the Greater Bay Area (GBA), where wine consumption is growing and evolving fast. From first-tier cities to emerging inland markets, Vinexpo Asia helps you meet exhibitors navigating China’s diverse trade landscape.

Visitors exploring exhibitor booths and engaging in conversation at Vinexpo Asia

Stay ahead of consumer trends

The Chinese wine market is back, led by consumers who seek drinkable, story-driven wines. Demand is shifting from prestige gifting to everyday enjoyment — and Vinexpo Asia is where importers and distributors source wines for this new reality.

Crowds of visitors walking through Vinexpo Asia trade show floor

Source smarter

Buyers from Southeast Asia, Japan, Korea, Taiwan, and Australia attend Vinexpo Asia to refresh their portfolios and discover new wines. The show’s alternating format ensures you meet a broader mix of buyers, year after year.

Meeting between a visitor and an exhibitor at Vinexpo Asia

Network with the industry

Meet a curated selection of producers from leading wine regions worldwide. Explore a diversity of offers — from premium and collectible wines to value-driven selections and emerging categories.

2025 Key Figures (Singapore Edition)

represented countries

8,998

trade participants

4,253

meetings scheduled

conferences & masterclasses

They exhibited in 2025

Australia

France

Singapore

France

China

France

Spain

France

Consumption is evolving: meet Be Spirits Hong Kong and Be No Hong Kong

Be Spirits 2026 promotional visual with event dates

Be Spirits Hong Kong

Looking for spirits, beer, cider, sake and mixology? Your badge also gives you access to Be Spirits Hong Kong, a meeting place for spirits, mixology, beer and cider for forward-looking producers.

Discover Be Spirits

Be No 2026 promotional visual with event dates

Be No Hong Kong

Looking for alcohol-free wines, spirits, beers, and RTDs? Your badge also gives you access to Be No Hong Kong, a showcase dedicated to no-alcohol drinks.

Discover Be No

Visitor’s how to be responsible

As an event organizer, our responsibility is to limit the environmental impact of our show.

Download the infographic

What visitors say about us

Sabrina Tumino

Asia Marketing Director at Seña-Badet Clément (France)

"A Vertical Masterclass at Vinexpo Asia is a unique opportunity to reach wine & spirits professionals in the region, as well as provide them with in-depth knowledge about our vintages and terroir."

Patrick Schmidt

Editor-In-Chief of The Drinks Business-Badet Clément (France)

"Vinexpo Asia has always been an excellent platform for doing business in the Far East."

Edmund Tsai

Magnum Spirits & Wine Pte Ltd (Singapour)

"As regular visitors at Vinexposium trade fairs we are looking forward to the new edition. For sure we will not miss this event!"

Live the experience of Vinexpo Asia

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