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Tanica, an Australian aperitif championing native Davidson’s plum, has rolled out a product and branding overhaul in response to feedback from its customers and trade partners.
The updated version of Tanica delivers a “brighter, more expressive aperitif” and a “modern Sydney edge.”
Since launching to to market 18 months ago in July 2024, more than 20,000 samples of Tanica have been poured out to trade.
The independent aperitif brand has also grown to be ranged in 15 Dan Murphy’s stores and is available on backbars at venues nationwide including:
